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PEPSI MAX | Test Drive 2

Connect With: Marc Gilbar
SVP, Group Creative Director

WHAT WE DID

We put racing champion Jeff Gordon in disguise as an ex-con cab driver to pull a prank on an unsuspecting automotive journalist who had questioned the authenticity of the original "Test Drive." The result garnered over 19MM+ YouTube views along with winning 2 One Show Pencils and 2 Clio awards.