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ASUS | #SWOCS Box

Connect With: Clare Dussman
Manager, Digital Engagement

WHAT WE DID

To launch the ZenFone 2, ASUS' first phone in North America, we challenged fans to share via our social channels how they creatively “See What Others Can’t See” for a shot to win a #SWOCS Box. We leveraged branded creative, digital media, UGC, influencers & 3 visionaries to inspire participation.